Market Differentiation based on Demographics Live Strauss Example
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Question
List the countries to which Levi Strauss & Co. markets through the Web site www.levi.com. How do the product offerings differ between the United States and European selections? Why do you think they differ?
Summary
The question belongs to Marketing and it is about the markets of Levi Strauss. Levi Strauss has its market base in countries and continents such as the USA, Europe, Latin America, Asia Pacific and Canada. The answer discusses about the products available in the US and other European countries based on demographics.
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